DENNIS JENDERS
BLUE COLLAR, BORN & BRED. SO SNAZZY ART. SCIENCE. MISCHIEF. SINCE 1976. THINK. PLAN. DO.
Facebook EdgeRank and the Importance of News Feed Optimization
What is Facebook EdgeRank, and why is it important for marketers and community managers? EdgeRank is an algorithm that determines the rank of objects in the Facebook News Feed. Pages, and content, with high EdgeRank Scores will be more likely to show up in the news feed, than Pages with low EdgeRank Scores. Similar to search engine optimization, understanding Facebook’s…