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Experienced Digital Strategist

Think, plan, execute. As a planner I live at the intersection of research, strategy and technology. It is here where I can inspire new ways to connect and collaborate with consumers.

Professional Marketing Experience

I have more than 15 years of digital marketing experience, developing strategies that drive business growth and strengthen consumer relationships with brands.

In 2009 I established the social media practice at Laughlin Constable, growing a team of experts in social media strategy, monitoring, content development and engagement.

Mobile is more than a device, our smartphones have become the hub of our digital lives. A brand's mobile presence is expected and integral in a multi-screen world.

Now, more than ever, It is important to create and curate content that is useful and relevant to the consumer – brands are now publishers and have become media channels.

Designing an experience means understanding the needs and behaviors of your consumer so you can deliver an efficient, simple, elegant, and engaging website.

Success can be measured. From uncovering insights in Google Analytics or tracking attribution across marketing channels, what is have you learned about your consumer?

Recent Blog Posts
  • When the Apple iPhone debuted seven years ago it signaled a shift in mobile computing and communications, ushering in the age of the smartphone. In 2014 we may realize a similarly important shift, where our smartphone truly becomes a digital hub for our devices and lifestyle. In truth, the shift began to emerge 24-36 months ago. When Apple […]

  • The emergence of multiple devices and platforms has made responsive design a necessary consideration for web designers and developers. But the time has come to expand our considerations beyond screen size and view ports when designing a responsive experience. Responsive web design is a Web design approach aimed at crafting sites to provide an optimal viewing experience—easy reading […]

  • In celebration of Facebook’s 10th anniversary they have introduced a fun feature called “Look Back” that creates a short vignette highlighting some of your most-liked status updates, photos and other life events. Although the video is automatically generated, you now have the option to edit your Facebook “Look Back” video as well. Unfortunately Facebook hasn’t […]

Portfolio of Work
  • Crave / Lust / Love Website
  • Marquette University and Laughlin Constable Present the Insight Summit Series
  • Firestone Complete Auto Care Web Presence
  • Lung Cancer Alliance - No One Deserves to Die Campaign
  • Photography Featured in Capture Wisconsin
  • TravelWisconsin.com Mobile Strategy - iOS Application
  • Medela Social Media Strategy and Content Development
  • Social Media for TravelWisconsin.com
  • Digital Strategy for TravelWisconsin.com
Kind Words and Testimonials
  • Dennis is an innovative thinker and has a wealth of online experience and knowledge. His work on global brands was critical to the their online success. He managed huge programs, large teams, complex technologies, custom CMS, and challenging timelines. Dennis is a great addition to any results-driven technology team.

    Ken Hanson - Founder & CEO, Hanson Dodge Creative

  • Dennis always has his beat on the latest digital trends. From social media to search, analytics to mobile and web, I always know that Dennis will have an intelligent and experienced view point. Great ideas and passion, Dennis is a huge asset to our digital team at Laughlin.

    Sean Barry - VP, Digital at Laughlin Constable

  • Dennis is a passionate, creative thinker with his clients' best interests at the forefront of his strategic digital plans. His understanding of the importance of best practices in creative and UX design makes him an incredible asset to the digital/creative industry

    Sara Santiago - President, Roll Mobile

  • Dennis has a lot going for him. To start, he understands as well as anyone I’ve worked with, how to help brands succeed in the digital space. This is his background, his expertise, and it clearly shows. He’s thoughtful and creative in his approach.

    Peter Kim- VP, Executive Creative Director at Mortenson Safar Kim

  • Digital, design, social, strategy, you name it – Dennis is a true Renaissance Man! The sheer breadth of his knowledge in the advertising world never ceases to amaze me. He is simply a wonderful resource to all those around him, and what’s better, he’s always willing to share his experiences, take a second to teach others, and speak up when no one else will.

    Amanda Eggert- Senior Social Strategist at Laughlin Constable

  • Dennis' coaching and mentoring skills established a camarederie, friendship, and growth within our team's design skills that I am hard-pressed to find in my professional career to date.

    Jared Delariman - User Experience Designer