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Experienced Digital Strategist

Think, plan, execute. As a planner I live at the intersection of research, strategy and technology. It is here where I can inspire new ways to connect and collaborate with consumers.

Professional Marketing Experience

I have more than 15 years of digital marketing experience, developing strategies that drive business growth and strengthen consumer relationships with brands.

In 2009 I established the social media practice at Laughlin Constable, growing a team of experts in social media strategy, monitoring, content development and engagement.

Mobile is more than a device, our smartphones have become the hub of our digital lives. A brand's mobile presence is expected and integral in a multi-screen world.

Now, more than ever, It is important to create and curate content that is useful and relevant to the consumer – brands are now publishers and have become media channels.

Designing an experience means understanding the needs and behaviors of your consumer so you can deliver an efficient, simple, elegant, and engaging website.

Success can be measured. From uncovering insights in Google Analytics or tracking attribution across marketing channels, what is have you learned about your consumer?

Recent Blog Posts
  • For some time I’ve hypothesized that Apple would bring Siri to the Apple TV, introducing a new level of simplicity and connectivity to the home. While Apple may still introduce such functionality, another company that begins with the letter “A” has done just that with the Amazon Echo. After unboxing the Amazon Echo my immediate impression […]

  • Much has been said about the Ice Bucket Challenge this summer. The campaign has certainly been a viral hit, but has it truly raised awareness for amyotrophic lateral sclerosis (ALS), the neurodegenerative disorder known more commonly as Lou Gehrig’s disease? Originally, the Ice Bucket Challenge had nothing to do with ALS until a golfer in […]

  • The Ice Bucket Challenge has certainly sparked conversation, and donations, for ALS Association. Commonly known as Lou Gehrig’s disease, ALS is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. The disease does not have a cure and the progressive degeneration of the motor neurons in ALS eventually leads to […]

Portfolio of Work
  • Generac Digital Strategy and Site Launch
  • Lung Cancer Alliance Wins Bronze Jay Chiat Award
  • Lung Cancer Alliance - No One Deserves to Die Campaign
  • PRSA Awards for the Wisconsin Department of Tourism
  • Social Media for
  • Digital Strategy for
  • Firestone Complete Auto Care Redesign
  • Medela Website and Social Media Strategy
  • Mobile Strategy - iOS Application
  • Photography Featured in Capture Wisconsin
  • Marquette University and Laughlin Constable Present the Insight Summit Series
  • Crave / Lust / Love Website
Kind Words and Testimonials
  • Dennis is an innovative thinker and has a wealth of online experience and knowledge. His work on global brands was critical to the their online success. He managed huge programs, large teams, complex technologies, custom CMS, and challenging timelines. Dennis is a great addition to any results-driven technology team.

    Ken Hanson - Founder & CEO, Hanson Dodge Creative

  • Dennis always has his beat on the latest digital trends. From social media to search, analytics to mobile and web, I always know that Dennis will have an intelligent and experienced view point. Great ideas and passion, Dennis is a huge asset to our digital team at Laughlin.

    Sean Barry - VP, Digital at Laughlin Constable

  • Dennis is a passionate, creative thinker with his clients' best interests at the forefront of his strategic digital plans. His understanding of the importance of best practices in creative and UX design makes him an incredible asset to the digital/creative industry

    Sara Santiago - President, Roll Mobile

  • Dennis has a lot going for him. To start, he understands as well as anyone I’ve worked with, how to help brands succeed in the digital space. This is his background, his expertise, and it clearly shows. He’s thoughtful and creative in his approach.

    Peter Kim- VP, Executive Creative Director at Mortenson Safar Kim

  • Digital, design, social, strategy, you name it – Dennis is a true Renaissance Man! The sheer breadth of his knowledge in the advertising world never ceases to amaze me. He is simply a wonderful resource to all those around him, and what’s better, he’s always willing to share his experiences, take a second to teach others, and speak up when no one else will.

    Amanda Eggert- Senior Social Strategist at Laughlin Constable

  • Dennis' coaching and mentoring skills established a camarederie, friendship, and growth within our team's design skills that I am hard-pressed to find in my professional career to date.

    Jared Delariman - User Experience Designer