Will Milwaukee’s Foursquare community be able to unlock the elusive Super Swarm badge this week? With the help of the the Travel Channel’s “Food Wars” premiere this Wednesday it may just happen.
For fans of AJ Bombers and Foursquare this may mean unlocking the Super Swarm badge. Milwaukee has yet to unlock the elusive badge, it requires 250+ check-ins at one venue to unlock the reward. Will the power of socially connected brands like AJ Bombers, YES Vodka and social media savvy Milwaukeeans rally to make it happen?
Battle lines were drawn when the Travel Channel’s show “Food Wars” came to Milwaukee this past May to help decide who had the best cheeseburger in Milwaukee. Would it be Marquette favorite Sobelman’s Pub & Grill or Twitter power user AJ Bombers?
There was no shortage of coverage (Milwaukee Journal Sentinel, OnMilwaukee, Fox 6) or opinions leading up the event. And in the back of my mind I always saw the event as a battle between Social Media and traditional Word of Mouth marketing.
I always believed the bun that comes with a Sobelman’s burger made a difference. And I should know, I polished off a quad Sobleman. However, I have been very impressed with AJ Bombers and their Milwaukee Burger. So who did I support? It was a tough choice, and one I will reveal after the premiere.
If you do not make it to Sobelman’s Pub & Grill or AJ Bombers to celebrate the event, make sure you catch the premiere on the Travel Channel.
Date: October 13, 2010
When: 8:00 PM Central Time
Where: Travel Channel
Here Camille visits Sobelman’s Pub & Grill in Milwaukee, you can catch a glimpse of me in the background right around the 1:15 mark.