Sephora Bets on Digital and Connects with Generation C

Sephora Bets on Digital and Connects with Generation C

Posted by on Jun 20, 2012 in Blog, Social Media, User Experience | One Comment

If you are a (digital) marketer focusing on social media as well as the retail category, it’s easy to admire Julie Bornstein, SVP Digital at Sephora. It’s clear that the beauty company understands the importance of digital channels, including mobile – where the company has not just invested in a responsive website but realizes the need ...

Students Design a Better Page Flip Experience for the iPad

Students Design a Better Page Flip Experience for the iPad

Posted by on Jan 24, 2012 in Apple, Blog, Mobile, Tablets, User Experience | No Comments

Wow, students from the KAIST Institute of Information Technology Convergence have done a beautiful job redesigning the page flip for the Apple iPad, and in the process they have created a real page turner – pardon the pun. The students created an interface that mimics how a person would flip through pages of a physical book along ...