Understanding PeopleRank and Changes in Your Klout Score

Understanding PeopleRank and Changes in Your Klout Score

Posted by on Oct 27, 2011 in Blog, Data, Measurement, Social Media | One Comment

Don’t be alarmed that your Klout score has changed, possibly in dramatic fashion. At least that is the message Klout’s Ash Rust, Director of Ranking, wants you to believe. The influence measurement service announced that they have released a more accurate and transparent Klout score for its users, stating that the changes to PeopleRank “represents the biggest step forward ...

IBM’s THINK Exhibit and the Importance of Data Visualization

IBM’s THINK Exhibit and the Importance of Data Visualization

Posted by on Oct 4, 2011 in Data, Design, Social Media, Technology | No Comments

The IBM THINK exhibit from SYPartners incorporates data with design to demonstrate an amazing visualization at the Lincoln Center in New York City. “The exhibit, which is on until October 23, 2011 visualizes data like Upper West Side traffic and air pollution, as well as goes through some of the most important scientific breakthroughs of ...

By the Numbers: Foursquare Usage of NFL Fans a Year Later

By the Numbers: Foursquare Usage of NFL Fans a Year Later

Posted by on Sep 16, 2011 in Blog, Foursquare, Infographic | One Comment

With the start of the NFL season last week I had published my findings from tracking Foursquare usage across the NFL in 2010. Now, one week into the NFL season I was curious as to how the growth of Foursquare affected usage of the service. First, a quick recap. A year ago Foursquare barely had ...

Foursquare Habits of the NFL Fan [Infographic]

Foursquare Habits of the NFL Fan [Infographic]

Posted by on Sep 12, 2011 in Blog, Foursquare, Infographic | 5 Comments

Did you know that less than 1% of NFL fans that attended games checked-in to Foursquare during the 2010-2011 NFL season? With the kick-off of the 2011-2012 season I wanted to take a look back at the Fousquare habits of NFL fans during game days. Because of my interest in the use of location based services, and specifically Foursquare, ...

Social Media Analysis of the “Where’s Bernie” Promotion

Just how negative were the online conversations surrounding the “Where’s Bernie” promotion on May 24th, 2011? While at least one marketing firm in the Milwaukee area thought the event was a PR home run, it was clear that the Milwaukee Brewers actually had a public relations nightmare. If you haven’t heard the story by now, ...

Stats and Trends from the #RoyalWedding

Stats and Trends from the #RoyalWedding

Posted by on May 1, 2011 in Data, Measurement, Social Media, Web | No Comments

Just how big was the #RoyalWedding this past Friday? An estimated 2 billion people tuned into the event. According to Akamai it was the sixth biggest event on the Web with just under 5.4 million page views a minute at the height of the event. It was the first #RoyalWedding to take place since 2005. ...

What Your Analytics Aren't Telling You

So you’ve logged into Google Analytics and notice that your top referrer this past week was Twitter. Excellent, your social media strategy is working. Or is it? You might not even have a Twitter account setup, yet you are receiving traffic from Twitter. What sort of conversation is happening around your brand that you are ...

What Your Analytics Aren’t Telling You

So you’ve logged into Google Analytics and notice that your top referrer this past week was Twitter. Excellent, your social media strategy is working. Or is it? You might not even have a Twitter account setup, yet you are receiving traffic from Twitter. What sort of conversation is happening around your brand that you are ...

Google Latitude, When Will It Catch On?

Posted by on Jul 10, 2009 in Application, Data | No Comments

I’ve been watching Google Latitude closely for several months for a few reasons. Google and Latitude can offer: Scale: Google’s service is far reaching, and my content is a bit future proof knowing that the company is not disappearing over night Maps: The integration with Google Maps immediately adds functionality that others are trying to ...

Anayltics – January 2009

Posted by on Jan 20, 2009 in Data | No Comments

I was reviewing some analytic data this evening an thought I’d share some findings. For benchmarking, the cross section of sites includes the following stats for December 2008… 500,000 Unique Visitors, 3,000,000 Page Views 90,000 Unique Visitors, 800,000 Page Views 13,000 Unique Visitors, 250,000 Page Views Almost across the board I notice the following trends… ...