Hey Esquire, Kate Upton Needs Scissors
As a fan of Esquire on my Apple iPad, I’ve been disappointed with their video covers. Actually, I am usually quite disappointed by all of their attempts to embed rich media throughout the tablet version of their popular magazine. That said, this video featuring Kate Upton may have just changed all that. Blatant sex appeal? ...
Could Nike+ Basketball Data Be Featured in the NBA and NCAA?
You are likely already aware of Nike+ and what they have done for the running community. As part of their new marketing playbook, Nike unveiled a line of digitally connected footwear that records data about the wearer and syncs it to accompanying Nike+ Basketball, and Nike+ Training, apps for the iPhone, iPod touch and the ...
Students Design a Better Page Flip Experience for the iPad
Wow, students from the KAIST Institute of Information Technology Convergence have done a beautiful job redesigning the page flip for the Apple iPad, and in the process they have created a real page turner – pardon the pun. The students created an interface that mimics how a person would flip through pages of a physical book along ...
Burberry’s Social Business Begins with CEO Angela Ahrendts
Burberry, the iconic British luxury brand, has done an amazing job connecting it’s heritage to new digital channels. The Art of the Trench is an excellent example of the company using social media to create a living celebration of the Burberry trench coat and the people who wear it. Burberry CEO Angela Ahrendts is creating the ultimate ...
iOS Ends 2011 with 52% of Mobile Web Browsing Market Share
Surprisingly, iOS ended the year with over 52% of the mobile web browsing market according to Net Applications. Apple iOS started 2011 with 54.07% of the mobile web browser market. Considering the recent news about Android activations I had expected to see a much larger share for the OS. Nevertheless, Android climbed from 12.75% to 16.29%, ...
The Future of Productivity According to Microsoft
Could Microsoft’s vision of the near future soon be reality? The video below demonstrates voice activation, contextual awareness (even with advertising), multi-surface computing and many other technologies. Almost every vision of the future seems to include the ability to transfer your computing from one device or surface to the next. I really believe this will ...
Clever Demonstration of Sonera’s 4G Network in Print Media
How do you bring the mobile experience to print media? Mobile operator Sonera was the first to open 4G in Finland and used this clever print ad and a mobile game to demonstrate the speed of their new network. Every so often I come across a piece of advertising that surprises me and this certainly falls ...
How to Improve Digital Subscriptions on the Apple iPad
The Wall Street Journal has reported that Apple and Time Inc. have finally reached an agreement to allow print magazine subscribers of Sports Illustrated, Fortune, and Time to access iPad editions for free directly within the magazines’ apps. Both companies initially came to an agreement to allow subscribers of People to download the iPad version ...
Apple iPhone Stalking Provides Cool Visualization
Today at Where 2.0 Pete Warden and Alasdair Allan announced the discovery that your Apple iPhone, or 3G iPad regularly records the position of you and your device. How long has your Apple iPhone and iPad been collecting this data? It appears that ever since iOS 4 arrived in June of 2010 Apple has stored ...
Rep. Jesse Jackson Jr. Misses the Point with iPad and Job Loss
Representative Jesse Jackson Jr.was wrong when he stood before members of the House last week and, in his attempt to tackle job loss, said that the Apple iPad was “probably responsible for eliminating thousands of American jobs.” While I will agree with him that Apple could produce the iPad in the United States, Representative Jesse ...
